Self Help Tips – This Easy Tire Tread Test Only Costs A Penny – Auto

Heavy Construction News


(NewsUSA) – Tires may not be the first thing you notice when you look at a car, but they may be the most important safety and performance element of any vehicle. When you think about it, they are the only part of your car that connects you to the road.

While brakes stop your wheels, it’s your tires that stop the car — and that’s why maintaining them is absolutely critical. Luckily, one of the most important tire checks won’t cost you more than a penny!

Once a month, or before heading on a long road trip, check your tires for wear and damage using “the penny test.” Just grab a penny and select a point on your tire where tread appears the lowest. Then, holding Lincoln’s body between your thumb and your forefinger, place Lincoln’s head into one of the grooves. If any part of Abe Lincoln’s head is covered by the tread, you’re driving with the legal and safe amount of tread.

However, if all of Lincoln’s head is visible, it’s a sign that it is time to get new tires.

“Traction and tread are inextricably linked. The grooves in your tire are critical in helping to channel water away to allow the tire to grip the road,” says Sarah Robinson, Michelin safety expert. “Making sure you’re driving on tires with proper tread can be the difference between avoiding an accident, and becoming part of it.”

If it’s time to get new tires, consider these two factors first and foremost:

1. Safety: Most tires perform well in everyday situations, but difficult conditions will reveal their differences. Choose tires that can perform well in the worst types of weather or roads you encounter. For example, if you live in a region with regular heavy snowfall and cold winters, consider winter tires for part of the year. The difference can be huge.

2. Value: It’s important to remember that not all tires are created equal. Tires may seem like an additional expense on top of general car maintenance, but investing in quality tires known for long-lasting performance–such as the Michelin Defender with its 80,000 mile warranty–will save you money over time as your tires won’t need to be replaced as quickly.

For more information, visit www.MichelinMan.com



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Self Help Tips – How to Take a Stress-Free Holiday Road Trip – Auto

Heavy Construction News


(NewsUSA) – Holiday travel can be stressful, but it should be fun, too. Advance planning and proper car care can take much of the stress out of a holiday road trip and leaving you free to enjoy the ride.

Checklists for each aspect of the trip will help ensure that nothing important is left behind, and that you are safe and prepared in case of an emergency.

When it’s time for a holiday road trip, keep these tips in mind for smooth travels:

–Check your ride: A complete car check before a road trip should include making sure the fluid levels are sufficient. Make sure wiper blades and the wiper mechanism itself is working properly. Check your lights, including brights, to be sure they are functional. And, last but not least, don’t forget your tires. Tires are the connection between your car and the road, so be sure to examine the tread for signs of excess wear

“Traction and tread are inextricably linked. The grooves in your tires are critical in helping to channel water away to allow the tire to grip the road,”says Sarah Robinson, Michelin safety expert. “Making sure you’re driving on tires with proper tread can be the difference between avoiding an accident and becoming part of it.”

–Be prepared: Equip your car with an emergency kit, including water, flashlight, blanket, jumper cables, extra windshield wiper fluid, cell phone charger, and emergency phone numbers for roadside assistance, as well as a contact person at your destination.

–Map your route: Check your route in advance and, if possible, plan your trip for times with less traffic. If you are planning to use a map feature on your phone, use the voice component; if you don’t have that, consult a paper map and get a sense of the route before you get behind the wheel.

–Safety first: That means the driver focuses on driving. If you are the driver and need to check your phone, send a message, have a snack, or, tend to a child or pet in the back seat, wait for a rest stop, or if necessary, pull over to the side of the road.

–Watch the weather: Especially during winter holidays, knowing the weather in advance can help you plan to avoid a storm. If conditions are truly dangerous, the smart move is to postpone your trip until the weather improves.

For more information, visit www.MichelinMan.com



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Self Help Tips – What New Year’s Resolution Do You Really Want to Stick To? – Infographic

Heavy Construction News


(NewsUSA) – You may say your 2017 New Year’s resolution is to cut back on sweets, but is that truly what you want most to have accomplished by year’s end? 

Maybe not. 

By a margin of 69 percent to 30 percent, those surveyed for Fidelity Investment’s eighth annual “New Year Financial Resolutions Study” said they’d rather stick with a budget than a diet. Heck, with money paramount on so many people’s minds, even “catching up on sleep” failed to edge out “catching up on savings.” 

See full-sized image here.

 



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Self Help Tips – Esta prueba de huella para los neumáticos, Easy Tire, sólo cuesta un centavo – Auto

Heavy Construction News


(NewsUSA) – Los neumáticos pueden no ser la primera cosa que usted nota cuando mira un automóvil, sin embargo puede ser el elemento más importante para la seguridad y el funcionamiento de cualquier vehículo. Cuando lo piensa, ellos son la única parte de su auto que lo conecta a la carretera.

Mientras que los frenos paran sus ruedas, son sus neumáticos los que detienen el auto, y ése es el porqué mantenerlos es absolutamente delicado. Afortunadamente, uno de los chequeos de neumáticos más importantes no le costará más de un centavo!

Una vez al mes, o antes de dirigirse a un largo viaje por carretera, revise sus neumáticos para verificar el desgaste y cualquier daño usando “la prueba del centavo”. Sólo tome un centavo y seleccione un punto en su neumático donde la banda de rodadura aparece más baja. Luego, manteniendo el cuerpo de Lincoln entre el pulgar y el índice, coloque la cabeza de Lincoln en uno de los surcos. Si cualquier parte de la cabeza de Abe Lincoln está cubierta por la banda de rodadura, usted está conduciendo con una cantidad legal y segura de la banda.

Sin embargo, si toda la cabeza de Lincoln es visible, es una señal de que es hora de conseguir neumáticos nuevos.

“La tracción y la banda de rodadura están inextricablemente unidas. Las ranuras en su neumático son fundamentales para ayudar a levantar el agua y permitir que el neumático se agarre la carretera”, dice Sarah Robinson, experta en seguridad de Michelin. “Asegurarse de que está conduciendo con neumáticos con una banda de rodadura adecuada puede ser la diferencia entre evitar un accidente y convertirse en parte de él”.

Si es hora de conseguir neumáticos nuevos, considere estos dos factores en primer lugar:

1. Seguridad: La mayoría de los neumáticos funcionan bien en situaciones cotidianas, pero en condiciones difíciles revelarán sus diferencias. Elija neumáticos que puedan funcionar bien en los peores tipos de clima o carreteras que encuentre. Por ejemplo, si usted vive en una región con fuertes nevadas intensas e inviernos fríos, considere neumáticos de invierno durante parte del año. La diferencia puede ser enorme.

2. Valor: Es importante recordar que no todos los neumáticos son iguales. Los neumáticos pueden parecer un gasto adicional al mantenimiento general del automóvil, pero invertir en neumáticos de calidad conocidos por un rendimiento duradero, como Michelin Defender con su garantía de 80 000 millas, le ahorrará dinero con el tiempo a medida que sus neumáticos no necesita ser reemplazados tan rápidamente.

Para obtener más información, visite www.MichelinMan.com

 



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Self Help Tips – ¿Desea tomar el camino menos transitado? Aquí le explicamos cómo – Auto

Heavy Construction News


(NewsUSA) – En las rutas con paisajes puede haber caminos complejos divertidos, pero es totalmente diferente a navegar por la vía; no olvide estos consejos para mantenerse seguro y evitar quedar atrapado.

–Obstáculos simples: cuando está pensando conducir en arena, nieve o lodo, desinfle sus neumáticos para mejorar la tracción, disminuyendo las huellas de los mismos. Mantenga el momento y si sus ruedas comienzan a girar en la arena o en la nieve, disminuya un poco la velocidad. Si está en el lodo, mantenga las ruedas girando para ayudar a limpiar el lodo de los neumáticos.

–Obstáculos complicados: cuando se acerca a grandes rocas, troncos o zanjas durante su viaje en rutas externas, tómelos en un ángulo, para que solo un neumático esté en el obstáculo, mientras los otros tres se mantienen al nivel del piso para maximizar la tracción. Coloque un neumático en el obstáculo, luego conduzca despacio para ayudar a proteger el chasis de su vehículo.

–Colinas: siempre piense en un plan de escape en caso de que su viaje no resulte según lo esperado. Sin embargo, puede aumentar sus probabilidades de conducir de manera segura en las colinas, si se aproxima recto hacia ellas para obtener mayor tracción en las cuatro ruedas. Utilice la velocidad más alta posible para subir la colina cómodamente.

Pearse Umlauf, Presidente y Gerente General de Jeep Jamboree, dice que tener los vehículos y neumáticos correctos, permite tener experiencias incomparables en la carretera. “Las Jeep Jamborees son para fines de semana de aventura en rutas externas que hacen que las personas pongan los pies sobre la tierra, para que disfruten de sus Jeep 4×4 al aire libre”, dijo Umlauf, quien trabaja en la coordinación de operaciones para el uso seguro y mantenimiento de los vehículos para rutas externas en EEUU y el mundo.

Señaló que los neumáticos BFGoodrich serán los neumáticos oficiales de la Jeep Jamboree en el 2017.

Cuando está listo para ir al campo, Del Albright, salón de la fama de los deportes de motor todo terreno, y BFGoodrich Performance Team Expert, tienen 50 años de experiencia en manejo con neumáticos en caminos. “El neumático todo terreno T/A KO2 es mi favorito, con un diseño fuerte y duradero que lo hace ideal para los conductores todo terreno que desean probar sus vehículos o que solo disfrutan el campo”, dijo. Albright también es un defensor a tiempo completo de la conservación y preservación de los caminos para el uso de los conductores todo terreno. Uno de sus caminos favoritos, el camino Rubicon en Lake Tahoe, California, estuvo en riesgo de cierre debido a la erosión; sin embargo, Albright lideró a un grupo de voluntarios para que repararan los lugares con problemas y preservaran el camino para los conductores todo terreno y otras personas que disfrutan del aire libre. Algunos de sus otros caminos favoritos incluyen: el Rausch Creek Off-Road Park (Pennsylvania), el San Hallow State Park (Utah) y el camino Hatfield-McCoy (Virginia occidental).

Para obtener mayor información sobre BFGoodrich y de aventuras en ruta, visite www.bfgoodrichtires.com

 

 



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Self Help Tips – Abordar El Hielo y La Nieve desde El Suelo Hasta – Auto

Heavy Construction News


(NewsUSA) – Caminar en un país de las maravillas del invierno puede inspirar sensaciones cálidas, pero conducir en invierno tiene el efecto contrario. Conducir en invierno puede ser un reto, pero mantener su coche correctamente sujeto significa un largo camino hacia la paz de la mente cuando el clima de invierno golpea. La conducción invernal segura comienza donde el caucho se encuentra con la carretera, en los neumáticos.

Un neumático diseñado para funcionar en condiciones de invierno puede ayudar a los conductores a sentirse más seguros y confiados. El neumático Michelin X-Ice Xi3, es un neumático diseñado para hacer frente a carreteras heladas y condiciones de manejo potencialmente peligrosas.

Según Ed Gliss, piloto de pruebas y experto técnico de Michelin, los neumáticos de todas las estaciones son una apuesta segura para condiciones inferiores a 40 grados Fahrenheit, pero “una vez que las temperaturas llegan al punto de congelación, y más bajas, considere los neumáticos de invierno, que proporcionan una tracción superior para el manejo en carreteras nevadas y heladas”.

Al equipar su coche con neumáticos de invierno, es importante considerar y entender qué características del neumático generan el agarre de tracción y manejo para navegar con confianza en las condiciones de invierno.

–Huella: Cuanto mayor sea el número de bloques de la huella en un neumático, mejor será su rendimiento, con el aumento de la capacidad del neumático para agarrar la carretera bajo el hielo, en condiciones de nieve. El X-Ice Xi3 de Michelin está diseñado con un aumento del 15 por ciento en el borde mordaz para un agarre confiable.

–Huella de compuesto de goma: la química juega un papel importante en el desarrollo de los neumáticos más seguros posibles para las condiciones de conducción en invierno. Un compuesto de sílice, como el Michelin Flex-Ice, puede ayudar a mantener la flexibilidad de los neumáticos en temperaturas por debajo de la temperatura de congelación, lo que contribuye a un rendimiento más fiable de los neumáticos en las carreteras cubiertas de hielo o nieve. La sílice también mantiene la firmeza de un neumático cuando las temperaturas son moderadas, lo que mejora el agarre y el desgaste de los neumáticos.

Independientemente de si tiene neumáticos de invierno, no olvide verificar regularmente la presión de sus neumáticos para ayudar a asegurar su rendimiento óptimo. Los controles de presión regulares son especialmente importantes durante los meses de invierno, ya que los neumáticos pierden presión a medida que baja la temperatura. Otros consejos para una conducción segura en invierno incluyen la comprobación del estado de las escobillas del limpiaparabrisas y los niveles de líquido, y la comprobación de los faros y luces de freno para asegurarse de que sean totalmente funcionales.

Para obtener más consejos sobre el cuidado del coche en invierno, visite www.MichelinMedia.com

 



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Self Help Tips – Get An Edge on College Prep Tests – Education

Heavy Construction News


(NewsUSA) – The college application process and the college prep testing that goes along with it can be overwhelming for students and families. Tests such as the SAT and ACT are an important element of the application process, and therefore a source of anxiety. However, only about 30 percent of public schools have an advisor dedicated to college prep.

An outside organization offering test prep courses, such as Sylvan Learning, can make a significant difference in test preparation. More than 15,000 students benefit from Sylvan’s test prep programs each year with higher test scores, and even some perfect scores, according to the company.

“Students need someone to help them navigate through this very confusing process and Sylvan Learning’s prep programs are a valuable resource for that,” says Anathea Simpkins, Sylvan Learning’s Director of College Prep Products.

Since the debut of the revised SAT in March 2016, Simpkins says, she has noticed that more students have trouble with the math section in which calculators are not allowed. The “Words in Context” items in the reading and writing sections also pose a frequent challenge for students. Sylvan has adjusted its SAT and ACT prep programs to focus on these challenging areas and help give students the edge they need, Simpkins notes.

Tips for success on the new SAT include:

*Read more. The new SAT includes word problems in math, passages in writing, and text to be read before composing an essay. In addition, several items may be based on one passage, and failure to read effectively could impact several answers.

*Focus in class. Much of the SAT comes from sources used in the classroom. Many passages in the reading and math sections draw from the context of social studies and science, so it is important to pay attention in all subject areas, recognize connections, and apply familiar concepts to new ideas.

*Know your tough spots. An initial diagnostic test can show where a struggling student needs help, so these skills can be a top priority during test prep sessions.

Sylvan Learning takes on the challenges of college prep tests by identifying the skills needed to succeed in each section. Each chapter of a Sylvan program includes robust practice and a unique online component, SylvanPrep.com, which provides thousands of video-based lessons for additional practice and support that is especially useful in a student’s problem areas.

Visit sylvanlearning.com/prep for more details about Sylvan Learning’s college prep programs.



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Self Help Tips – Los mejores consejos para el desempeño oportuno durante la conducción – Auto

Heavy Construction News


(NewsUSA) -; Como millones de estadounidenses saben, los desplazamientos diarios pueden ser estresantes y monótonos. Unido a qué con el clima de invierno, mantenerse alerta es primordial, especialmente cuando las condiciones de la carretera empiezan a deteriorarse.

Hasta ese momento, uno nunca sabe si va a necesitar convertirse en un conductor con desempeño oportuno.

Desempeño oportuno es un término que describe estar atento al momento de conducir para que pueda maximizar el rendimiento de su automóvil y reaccionar rápidamente a las situaciones sorprendentes en el camino. Basado en una encuesta reciente, el 75 por ciento de los adultos estadounidenses dicen que necesitan convertirse en “Conductores con Desempeño Oportuno” al menos una vez a la semana, y aquellos que reportaron una necesidad de reaccionar rápidamente a una situación de conducción dicen que lo hacen aproximadamente 6 veces por semana.

BFGoodrich Tires ha realizado una encuesta sobre los comportamientos durante la conducción. El grupo de estudio incluyó a 1 009 adultos (con 18 años de edad y mayores) que viven en el territorio continental de los Estados Unidos. La muestra fue representativa de la población general en términos de rasgos geográficos, demográficos y socioeconómicos.

En general, el 82 por ciento de los encuestados dice que los conductores a menudo se enfrentan a situaciones inesperadas en el camino, y el 54 por ciento está de acuerdo en que los conductores manejan mejor en situaciones potencialmente peligrosas.

Andrew Comrie-Picard, piloto profesional de autos de carreras, atleta de X-Games, y embajador de BFGoodrich, enfatiza que los conductores de cualquier edad pueden (y deben) practicar la Conducción con Desempeño Oportuno manteniéndose alerta para que puedan llevar su auto a su máximo rendimiento en los momentos que más importan.

De acuerdo con Comrie-Picard, los aspectos clave para el Desempeño Oportuno durante la Conducción incluyen:

* Mirar a lo lejos en el camino para anticipar los problemas potenciales y peligros de la carretera.

* Recordar la importancia de realizar con suavidad las entradas de mando tales como el frenado, la aceleración y la dirección.

* Anticiparse a las condiciones del camino, como el agua estancada y las carreteras resbaladizas.

* Conducir con las dos manos en el volante, sin excepciones.

* Mantener la distancia entre usted y el automóvil frente a usted.

Comrie-Picard también dice que es importante asegurarse de que sus neumáticos sean apropiados para su automóvil y estén bien mantenidos. Específicamente, a él le gusta el neumático

BFGoodrich Advantage T/A Sport por su estacionalidad y capacidad de rendimiento durante los duros meses de invierno, así como durante todo el año.

Información adicional sobre

BFGoodrich Tires, así como otros consejos de conducción, se puede encontrar en http://www.BFGoodrichTires.com.

 



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Self Help Tips – Deciding What to Do With Your Old 401(k) – Money

Heavy Construction News


(NewsUSA) – Just started a new job with an employer who thinks you’re as visionary as Steve Jobs? Or maybe you’re between gigs and “exploring other opportunities.” Either way, you need to decide what to do with your old 401(k).

It’s been estimated that there are about 15 million such accounts left behind by former employees, mainly because of either inertia or plain confusion over strict rules for moving the money. And since the IRS doesn’t allow procrastinating on a key decision — if you withdraw even a dime, you’ve got just 60 days to reallocate into a different tax-advantaged account — here’s a rundown of your options to avoid what could be a costly mistake:

* Option No. 1: Cash Out

Unless you’re in dire financial straits and really, really need the bucks to live off, the consensus is this is a bad idea.

“Cashing out comes with an immediate price, both in terms of giving up potential future gains in your portfolio and in the IRS taxes the company handling your 401(k) for your former employer is legally obliged to withhold,” explains Nupur Bahal, vice president for retirement at Fidelity Investments. “That’s money you won’t have for retirement.”

Yes, the government must have its cut. Specifically, 20 percent in federal income taxes, 10 percent in an “early-withdrawal penalty” for those under age 59?, and — wait, we’re not done yet — whatever additional percentage your individual state may or may not assess.

Translating that into real money, Fidelity’s website (fidelity.com) uses the hypothetical example of a 36-year-old who decides to cash out the $16,000 balance in her account. After deducting just the federal taxes and penalties, she’d be left with only $11,200.

Feel free to imagine how much you’d be out if your account is fatter.

* Option No. 2: Move the Money to Your New Employer’s Plan

Doing what’s called a “rollover” is an easy way to keep your 401(k) savings together and growing tax-deferred.

But bear in mind: Investment options vary from plan to plan — as do fees. (And not all employers even accept rollovers.)

Which means you might want to do some comparison shopping before committing.

* Option No. 3: Move the Money Into an IRA

As with the previous rollover, you get to avoid the tax bite of cashing out. The difference here, though -; and these could be major plusses — is that not only do IRAs offer more investment choices than the typical 401(k), but you’re also able to make penalty-free withdrawals for qualified education expenses or up to $10,000 for a first-time home purchase.

“Especially if you already have other, non-401(k) accounts elsewhere, it may be simpler and more effective to consolidate everything under one roof,” says Bahal.

* Option No. 4: Leave It With Your Ex-Employer

Penalty-free withdrawals are allowed for those who leave their jobs at age 55 or older — as opposed to 59? for IRAs — and unique investment options might warrant just letting things ride. But some people forget the account exists with the passage of time — no, really — and further contributions are verboten.

Whatever you decide, remember the clock is definitely ticking for you to contact your old 401(k) administrator should you choose to withdraw even that one dime.



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Self Help Tips – Summer Snack Hacks: Three Creative Tips for Simple Summer Snacking – Food

Heavy Construction News

(NewsUSA) – School’s out for the summer, which means family fun time and hungry kids home all day. From camp lunches to days by the pool — and all of those lazy days in between — kids have one thing on their minds: snacks. To assemble the perfect snack and keep kids satisfied and smiling throughout the warmer months, follow this simple guide.

* Involve Kids in the Kitchen: All those years of cooking for the kids will soon come to an end when you enlist them as mini-master sous chefs. Whether your kids are two or 10, they’ll love learning and creating their own concoctions. Fruit skewers made from fresh fruit and toothpicks or straws make for the perfect teaching opportunity. Have your kids rinse strawberries, grapes and any other desired fruit, and slide them onto a colorful straw. For a frozen treat to beat the summer heat, pop them in the freezer for a few minutes before watching your kids enjoy their own creative snack creations.

* Colorful Creations: Hungry kids are grumpy kids, and grumpy kids tend to be unhappy. The best way to keep your kids happy is to feed them well. A proper snack time means an array of options, and something for everyone. By presenting snacks in a creative way, kids will get to choose what they want to eat, providing an increased sense of individuality. Try separating dry snacks from fruit and veggie bites to present a colorful spread.

If you’re looking to add that mid-day protein boost for a sluggish kid, a great healthy option is Deli Snackers from Land O’Frost, a baked meat snack made from high-quality, oven-roasted meats. This convenient and flavorful choice offers more than 10 grams of nourishing protein per serving with less than 400 mg of sodium, making it the perfect treat to pair with crackers and cheese cubes to appeal to the pickiest eater.

* Tasty Twist: Instead of those sugar-loaded popsicles that often spark temper tantrums after the inevitable sugar crash, consider making DIY popsicles. These frozen treats will eliminate the added sugar, while still providing the juicy, refreshing dessert your kids crave. Pop your favorite juice and fruit mixture into a blender, freeze until solid and serve to the kids guilt-free.

With these simple tricks in mind, grab the kids and get ready for a summer filled with simple snacking. For coupons and more information about Land O’Frost, visit www.landofrost.com.

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3 tips to protect your great Business Idea

self help tips for business

How to Protect Your New Business Idea
Pitching a new business idea can be very nerve wracking. You don’t know how it will go and what people will think of it. And probably the worst thing you could have happen is having your idea stolen. With the three steps given below, you can help prevent this from happening. You should know that legal protection falls into three different categories: copyrights, trademarks, and patents.

1. Copyrights

This type of legal protection covers any of your artistic and musical ideas including but not limited to songs, paintings, photographs, and books. Copyright protection is put into place when an original piece of work is set into tangible form, meaning that you must be able to prove that you came up with the idea. Once this is accomplished, you have the legal right to produce your work.

If you live in the U.S., you’ll notice that there is no requirement to register your idea. However, if you do have it registered, there are benefits to doing this. Once registered, you have a public record of your copyright which can help you with any infringement claims.

The registration process is different according to the type of material created, but it always involves a processing fee and sending in a copy of your work. The copyright time varies too, but usually it lasts for the duration of the creator’s life plus an extra 70 years.

2. Trademarks

Trademarks apply to names, symbols, and words that identify and represent a company or a product. Similar to copyrights, you do not have to register your idea for protection. Also like copyrights, you get benefits if you do register your idea.

When you register, the public is aware that you own the mark. The law will then see that it is your idea and you gain the right to use the registered mark. This means that people cannot then use a similar mark to your own.

If you do decide to register your idea, it’s important that you get your application done professionally, particularly when registering for a trademark as it is more intricate. Getting approval of a trademark has been known to take months, even years.

3. Patents

Patents protect the inventor’s rights to their inventions. Inventions protected by patents can range from machines to plants. Unlike copyrights and trademarks, you must register your idea for protection. Getting a patent can be very time-consuming as it can take years to approve. It can also be very costly, with amounts going up to six figures.

While it may take years for your patent to be approved, you get protection as soon as you apply. A patent lasts for 20 years and you have the right to exclude others from making, selling, and using your invention in the U.S.

Some ideas may require that you have a combination of protection. Remember, if you ever run into an issue of dispute about your idea, ensure that you have early drafts of your idea and detailed records of the development of your idea to prove that it’s yours.

Originally posted 2017-05-10 16:09:43. Republished by Blog Post Promoter

How to succeed online – 3 tips you need to know

Online Marketing tips

In today’s world it is easy to underestimate the importance of internet marketing. Advertising and communications are everywhere, and people can forget how delicate a process marketing can be. To get the full benefit of internet marketing, you need to make sure that you understand how to use it in the right ways.

Do Your Research

Researching your internet marketing strategy cannot be stressed enough. You need to know what it is and how you can use it to your advantage. Most importantly, you need to know how your competitors are using it to their advantage. Only then will you be able to grasp the importance of internet marketing and be able to use it to its fullest extent.

There are many places where you can learn about internet marketing. Lots of books are released on the subject every year and there are even periodicals devoted to it. Finally, you can look around online for information as long as you are careful about the websites you get your information from.

Doing it Right

By investing time in research, you can learn various very effective ways of implementing marketing strategies online. Some people really don’t think there is a right or wrong way to market online, but this simply isn’t true. There are the basics, such as having good grammar and a captivating ad campaign, but it goes beyond that.

One thing you need to think about is that you can’t just stick the online equivalent of a brochure up and think that is marketing. Maybe that is part of it, but it isn’t going to cut it overall. The importance of internet marketing lies in the ability to really communicate with your potential customers in ways that cannot be done with off-line advertising.

You need to know what internet marketing is capable of before you get too far into it. Only then will you be able to do it right and get the very best results possible.

Continue to Grow Your Marketing

As with other types of advertising, you need to constantly shift and change your online marketing. People easily become bored with seeing the same campaign over and over. They get inured to certain things over time. So you need to be ready to change up your marketing.

This is another aspect of the importance of internet marketing that many people overlook. Just like your business, if your marketing doesn’t change and keep up with the times, it will fail. To keep this from happening, keep your eye on popular shifts in advertising and communicating. Also make sure that you watch your client feedback carefully when you make changes in your marketing. If you don’t you could miss crucial fluctuations in your sales or visitors.

By understanding the importance of internet marketing, you will put yourself in a better position for success. Read up on internet marketing and the trends that it goes though so you can anticipate changes. Also make sure you are using the internet to its fullest advantage. By doing this, you will make it more likely that your business will end up on top.

Originally posted 2017-05-10 17:27:18. Republished by Blog Post Promoter